Social Media Management

Active use of Facebook, Twitter and Instagram immediately positions your embassy as a modern, dynamic and active role-player in public diplomacy. Consistent engagement on social media will help your embassy to control its image and communication and tell the story that best serves your objectives. Grassroot Diplomat will keep up with all social media engagements through monthly consultations with the embassy to ensure that your messaging is accurate and interactive. It will help your embassy to create positive media that truly benefits your country and the stakeholders you are building a relationship with.

Base service includes:

  • Set-up of Twitter, Facebook and Instagram accounts
  • Monthly consultation with Press Attaché
  • Monthly report on tracking and statistics
  • Strategic consultation and marketing timeline for weekly posts on all social media platforms
  • Consultation on how to interact with followers and provide appropriate responses


Monthly add-ons for fully customised service:

  • Custom design cover page for social media               
  • Daily Weekday Instagram feed                                    
  • Daily Weekday Facebook feed                                    
  • Daily Weekday Instagram feed                                    
  • Monthly report on tracking and statistics                    
  • 2-3 tweets per day on Twitter                                     


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