Effectiveness of Celebrity Diplomacy



Celebrities. We see them on screens, whether it’s silver, TV, mobile, on the red carpet, on talk shows, and on brands. They are seemingly everywhere. So does their constant presence mean that they can have a place in diplomacy as well? This episode looks at whether celebrities are qualified political characters, whether their campaigns are doing more harm than good, and whether celebrities are getting involved in diplomatic activities because of their ethical principles to contribute in solving a particular issue or solely in an attempt to self-promote.

This podcast is hosted by Jeannette Viens (Director of Public Relations) with a close look at how celebrities shape and influence diplomacy and foreign policy.

Grassroot Diplomat Talks is the monthly podcast produced by Grassroot Diplomat, discussing the practices of diplomacy and international relations in today's modern world. Further information can be found on: www.grassrootdiplomat.org


  • Countries have long used celebrity star power to promote their foreign policy and get a seat with Head of States

  • Not all celebrities are ready to be Ambassadors and some have failed on a spectacularly public level

  • Only a few handful of celebrities have done a better job than traditional diplomats but the trend is continuing rise

  • More celebrity diplomats are being used in other parts of the world where such soft power technique was not utilised

  • Celebrities are able to leverage more donations and campaign drives to causes than any government official