Personal Branding in Diplomacy



Personal branding is about establishing a prescribed image so that you become recognised for something distinct. But why is this important and a highly underrated skill in international relations? Why would a personal brand be useful in the world of diplomacy, and how do you even begin to build a brand when your end goal is doing what is already prescribed to you? In this short podcast, Talyn Rahman-Figueroa (CEO) goes through simple steps to get you started on your personal development in this complex field.

Grassroot Diplomat Talks is the monthly podcast produced by Grassroot Diplomat, discussing the practices of diplomacy and international relations in today's modern world. Further information can be found on:


  • Our common goal should be to help people but we still need to make an impact somehow on our chosen niche

  • Personal brand provides you with an avenue to become known in your field

  • Invest time in your message, image and purpose rather than spending time on just doing a job

  • Learn how to leverage your unique insights, skills and experiences that you become busy for the right reasons