Celebrities Grace the Grassroot Diplomat Launch Event
On Tuesday 26th November, Grassroot Diplomat held its official launch reception in celebration of its new board of governance, kindly hosted by HE Konstantin Dimitrov at the Embassy of the Republic of Bulgaria. The reception was important to showcase the vision and growth of this diplomatic consultancy to a VIP audience consisting of Ambassadors and State officials, distinguished business leaders, top academics and “think tank” pioneers and supporters of diplomatic innovations.
The event was a big success with film makers, TV stars, business leaders and Ambassadors provided the red carpet treatment and antique wines brought directly over from Bulgaria.
In his opening speech, Board Director Mr Abbey King Khawaja noted that:
"Today, we must become less re-active and more pro-active. We must reinforce our communication outreaches - nationally, regionally and globally - to inform, inspire and to persuade. I believe that Grassroot Diplomat is a reflection of the undeniable desire of people around the world for better understanding among nations. A strong desire to work together, to find solutions and to reach our goals we face in every region and countries of the world."
His Excellency Mr Konstatin was incredibly supportive with the cause, making nostalgic remarks on the impact being an Honouree of the Grassroot Diplomat Initiative Award has had on the Bulgarian School that the embassy supports. This was the starting point of a blossoming relationship between the embassy and Grassroot Diplomat.
A humorous yet enlightened keynote address by Dr Jamie Shea of NATO (Deputy Secretary-General) offered fascinating insights to the renewal of diplomacy and strongly advocated Grassroot Diplomat as being the modernised United Nations that works in favour of the people’s interests with big businesses. Dr Shea was delighted to have christened a new organisation that not only favoured the work of the grassroots but did not ignore the relevancy of the private sector and celebrities in bringing issues forward to the core.
The young director and founder of Grassroot Diplomat Ms Talyn Rahman-Figueroa expressed that “we have an equal obligation to ensure that diplomacy opens access to trade where society at large will benefit” and was adamant in stressing the advanced of working with governments, big businesses and celebrities who could care more about humanity.
TV presenter Anthea Turner stole the limelight when she arrived with Dragon’s Den star Richard Farleigh who showed a clear interest in wanting to further support the organisation as a potential Patron. Guest stars also included TV psychologist Dr Linda Papadopoulos, film maker Tace Bayliss, MTV presenter Kristiane Backer, Mmasekgoa Masire-Mwamba of the Commonwealth Secretariat and Yo Sushi! Founder Simon Woodroffe MBE.
The reception was kindly sponsored by Alex Star Floral Design, Bulgarian Wine Direct, Regal Wines Selection Catalogue Project, and canapé supplier Young and Wild. Further support was provided by Edgar Cardoso who shared his beatiful symphonies with our distinguished audience, Andrea Land and Valentino Laz who put together the launch video and animations, and Sandra Francius for her continued support for the growth and development of this young organisation.
Photos of the event can be found in our Gallery.